For Sale : Internationally Recognised Fabric House

Business Profile:

Introduction:
This enduring business & brand name was founded in 1937 and is a high-end decorative fabrics business servicing the luxury residential and hotel markets. It has remained as a British family business while enjoying international success, brand extensions and popularity among premium, niche customers around the world. The company is now considered part of the UKÂ’s design heritage.

The business has a remarkably stable trading history with demand challenging supply on an almost constant basis, making the business a perfect platform to introduce new products and new sales channels.


History:
The business was founded almost 90 years ago as a specialised fabric house and has remained committed to the highest quality of product in for its entire history. The son of the founder can still be found in the offices of the company, ensuring that the companyÂ’s legacy for quality & variety stays relevant within what is a modern, high volume, highly competitive, decorative fabrics market.

In the long period of trading that the company has enjoyed, it has acquired and retains around 1,000 commercial customers, agents, distributors and interior designers who would be recognisable as high added-value retailers, seen in almost every capital city in the world and individual customers who would be equally recognisable.


Key Strengths:
• Brand – Discreetly famous and under-exploited
• Reputation – Responsible for commercial sales in UK, Asia, Europe and USA
• Exclusivity – An in-house design team ensures fabrics and interior decorative products are of the highest value & margins
• Equipment – Fully equipped to meet current demand
• People – Skilled and reliable work-force
• Established relationships with ultra high added value customers

Critically the brand is responsible for maintaining goodwill, driving referrals, repeat custom and other sales.

Growth and Expansion Opportunities:
The business operates very much within the scope of the vendorsÂ’ self-imposed financial limits and could grow rapidly by:

• Expanding the brand by means of a determined investment in marketing, advertising, sponsorship and typical brand-building techniques
• Product development
• Expansion of product range and design


Employees:
The company employs 15 people including:

The Owner
The Financial Controller
The Director of Sales
The Sales Manager USA
The Head of Design
The Warehouse Manager and
The Customer Service Supervisor

The remaining staff are warehouse and customer support.

The vendor is currently filling the role on a temporary basis of managing director with the assistance of a part-time financial controller.