Stevenage, UK - 19 September 2025: Businessmagnet, one of the UK's leading B2B search and supplier discovery platforms, has acquired the domain Applegate.co.uk. The purchase strengthens Businessmagnet's position as a trusted destination for professionals seeking industrial products, services, and suppliers across the UK.

The acquisition of Applegate.co.uk will allow Businessmagnet to preserve and enhance well-established discovery paths for buyers while offering suppliers broader visibility and higher-intent traffic.

"Bringing Applegate.co.uk under the Businessmagnet umbrella advances our mission to make industrial sourcing faster, clearer, and more reliable for UK businesses." said Daniel French, Co-Founder. "We're investing in a seamless transition so users who have historically relied on Applegate can benefit from Businessmagnet's modern search experience and vetted supplier network."

What users and suppliers can expect

• Continuity of access: Visitors to Applegate.co.uk will be guided to relevant categories and supplier listings on Businessmagnet.
• Improved discovery: Enhanced search, richer content, and streamlined quote requests help buyers make decisions with confidence.
• Broader reach for suppliers: Existing and new suppliers benefit from consolidated demand and improved lead quality.

Businessmagnet will continue optimising mapped landing pages to ensure minimal disruption and long-term SEO value for industry categories and supplier profiles.

For Applegate advertisers: how to re-enable your advertising on Businessmagnet

Whether you previously advertised on Applegate or you're returning to Businessmagnet, getting your listings live is quick:

1. Find or claim your company profile
   • Using the search bar at the top of this page, select 'company' in the drop-down and search for your company name. Click your company name in the suggested search result list.
   • If a profile already exists and there is a registered controller: In the update this page section of the profile click Log In
   • If a profile already exists and there is not a registered controller: In the Is This Your Business section of the profile click +Register Here and follow the instructions to take control of the profile.
   • If you can't find your company listed, click on Register Here to create a new profile.
2. Refresh your listings
   • Once logged in you can add categories, keywords, your company logo, company description, opening hours, payment methods and a product image to maximise visibility.
3. Choose your advertising plan
   • Pick from flexible packages designed for different goals.
   • You can start with a monthly payment plan and upgrade anytime.
4. Verify & go live
   • Confirm your company details, service areas, and contact settings.
   • Publish to activate your placements across relevant categories. Our editorial team will cross reference your profile, and confirm once approved and live on the platform.

Need help?

• If you're an existing or returning advertiser, give our friendly team a call on 0870 350 7767 to review migration options, pricing, and bundle offers. You can also Schedule a call where we will call you back.
• Our onboarding specialists will assist best practices for categories, keywords, and visibility settings.
• You can also Compare Our Packages or visit our Advertising Configurator here.

Tips to maximise performance

• Complete your profile (logo, description, product image, certifications). Our algorithm further promotes profiles with additional content.
• Target the right categories and add precise keywords buyers actually search.